“SEO is a marketing function for sure,
but it needs to be baked into a product,
not slapped on like icing
after the cake is baked.”

Duane Forrester

Google News Digest: Targeting TV-devices, New Ads Reports, Shopping Insights and More

Google News Digest: Targeting TV-devices, New Ads Reports, Shopping Insights and More

With the busy holiday season ahead, Google is working hard to keep up with the constantly evolving requirements of advertisers and the users of its search engine. While some of the updates included in our news digest may appear minor, most of them are quite important because of their potential impact on advertisers, webmasters, and users. See all the latest changes and updates.

Continue Reading

Practical Techniques to Improve Both Brand and Brand Review SERPs

Practical Techniques to Improve Both Brand and Brand Review SERPs

Perfecting the SERPs / results returned by Google for a user query on your brand name is an essential part of your digital strategy. Like many of us, you may believe Google shows accurate, consistent and positive information to prospects, investors, partners, clients, journalists, job candidates, readers, subscribers, etc. Who search your brand name. Wrong. Here is how you can take back control!

Continue Reading

7 Rules to Get More Leads with Triggered Pop-Up Campaigns

7 Rules to Get More Leads with Triggered Pop-Up Campaigns

When I stumble upon a website with five pop-ups visible at the same time, I have only one thought on my mind: stop it! But, is this the problem of the pop-up itself or the manner in which it is delivered? In this article, you will learn seven rules that will help you create pop-ups that work.

Continue Reading

An Interview with Arsen Rabinovich on eCommerce SEO

An Interview with Arsen Rabinovich on eCommerce SEO

eCommerce SEO can be a massive challenge for retailers and webmasters. There is a lot of advice out there, but too often the recommendations don‘t come from those that live in the trenches day in and day out. So, I reached out to Arsen Rabinovich, Founder of the TopHatRank marketing agency, to get some insights on eCommerce SEO, strategies, platforms, and audits.

Continue Reading

Interview with Damon Gochneaur: Tips for Local Businesses

Interview with Damon Gochneaur: Tips for Local Businesses

Are you a local business that needs some insights on how to beat your competitor? We talked to Damon Gochneaur about local marketing because he has significant experience helping businesses conquer the local space. And, he does this by being unique, creative, and honest with the companies he works with. Keep reading for some extremely valuable insights.

Continue Reading

The 5 Best Free Blogging Platforms in 2019 (100% Unbiased)

So, you’d like to take blogging for a test drive, eh? See if you like it or not before ponying up the bucks for a complete self-hosted WordPress setup? You’ve probably heard you can start a blog for free, and indeed you can. The big question is: What’s the best free blogging platform right now?(...)

The post The 5 Best Free Blogging Platforms in 2019 (100% Unbiased) appeared first on Smart Blogger.

Continue Reading

A Crash Course in Chinese SEO: Exit Google, Enter Baidu...

A Crash Course in Chinese SEO: Exit Google, Enter Baidu...

Breaking into China’s vast online consumer market, secured behind the Great Firewall of China, may seem like an impossible undertaking. While it is challenging, this guide to establishing a web presence in the country, including best practices for SEO for its dominant search engine, Baidu, will help you in getting your digital marketing campaign underway to tap into this large and growing market.

Continue Reading

The Fast Way to Build a Keyword List with Implicit Local Intent

The Fast Way to Build a Keyword List with Implicit Local Intent

Researching local keywords can be a time consuming process, but not with this guide. Turbo charge your research using Keyword Magic and Position Tracking to hack your competitors‘ rankings and discover the local keywords they rank for. This process gives you the ability to quickly evaluate large keyword sets so you apply the appropriate SEO strategy from the start.

Continue Reading

So You Want to Appear in Google’s Local Travel Guide?

So You Want to Appear in Google’s Local Travel Guide?

I am seeing more and more questions about how to appear in Google’s local travel guide, so let‘s dive in. The first thing you will notice is that the travel guide is not available to all localities, primarily because the travel guides are data-driven; as data builds up for a locality, Google adds the travel guide.

Continue Reading

Amazing Results with Long-Form Content: 5 Simple Tips

Amazing Results with Long-Form Content: 5 Simple Tips

Long-form content works. However, many content marketers fail to get results from their efforts. They put in sweat equity to create super lengthy 5,000-word articles. Then, press the publish button hoping to attract thousands of visitors. To their surprise, they fail to go beyond a few hundred visitors. The reason is their content creation strategies are fundamentally flawed.

Continue Reading

Business Grow Guide: Learn Snapchat in a Snap

Business Grow Guide: Learn Snapchat in a Snap

With other social media platforms quickly gaining traction, is Snapchat still worth it for your business? Or is it on the verge of disappearing as well? In this article, we brought you the complete breakdown on everything Snapchat, as well as some expert insight from a few special guests.

Continue Reading

SEMrush Getting Started Guide

SEMrush Getting Started Guide

When you‘re new to a software, there‘s a lot to take in. To start off on the right foot, let’s begin with the basics. We’ll show you around our world, so you can start harnessing 100% of SEMrush power.

Continue Reading

What to Blog About: The Data-Driven Guide to Choosing Blog Topics

Let’s begin with a simple fact: Anyone can start a blog, but not anyone can start a blog other people want to read. In the throes of self-pity, you might be tempted to believe it’s because of the fickleness of human nature, a lack of influential connections, or perhaps the realization of how difficult building(...)

The post What to Blog About: The Data-Driven Guide to Choosing Blog Topics appeared first on Smart Blogger.

Continue Reading

How to Organize Your Marketing Campaign with SEMrush

How to Organize Your Marketing Campaign with SEMrush

We’ve built the Marketing Calendar tool to help marketers solve their planning and collaboration problems and get more work done, faster. In this article I’ll show you how to use this tool to organize your marketing campaigns easily and consistently and save yourself some time.

Continue Reading

Community Building: How to Win Fans and Influence Users #SEMrushchat

Community Building: How to Win Fans and Influence Users #SEMrushchat

An essential element of brand success, a loyal social community, is often overlooked in a company‘s pursuit of its scaling and sales goals. Cultivating a community of devoted customers can pay rich dividends not only in terms of securing a stream of sales and growing your company, but by fostering brand advocates that can provide you with a wealth of data to inform strategy.

Continue Reading

More Articles ...

Copyright © 2015 Internet Marketing, SEO & SEM, Computers & IT