We’ve built the Marketing Calendar tool to help marketers solve their planning and collaboration problems and get more work done, faster. In this article I’ll show you how to use this tool to organize your marketing campaigns easily and consistently and save yourself some time.
This post will describe the phenomenon of keyword cannibalization, show you how to see if it is occurring using SEMRush, and how to protect against it in the future to maintain high rankings in the SERPs.
Amazon advertising is the best way to get ahead of your competitors by bringing traffic to your product page. Getting started doesn‘t have to be complicated. Your Amazon PPC journey starts with the launch plan outlined in this article.
Good quality navigation is a must when it comes to designing e-commerce websites. Explore some of the best examples of e-commerce navigation to increase your sales.
Find out how to measure the impact Google For Jobs is having on your business, how many of your jobs can be indexed by Google, and learn three things you might not know about Google’s relatively young product.
An essential element of brand success, a loyal social community, is often overlooked in a company‘s pursuit of its scaling and sales goals. Cultivating a community of devoted customers can pay rich dividends not only in terms of securing a stream of sales and growing your company, but by fostering brand advocates that can provide you with a wealth of data to inform strategy.
When Ben Gomes, Google VP of Search, took to the stage at Google‘s future of Search event, it wasn‘t just to celebrate their 20th-anniversary but to paint a picture for the future of search and how Google will be working to “make information more accessible and useful for people everywhere.”
We doubled our newsletter signups by 700% this year. Take a look at the A/B tests we ran to help determine the best email capture method for your site. And, learn tips and strategies for improving your email marketing.
Taking up Google SERP real estate is now more challenging than ever. So how can you maintain the right balance between SEO and PPC tactics to increase your SERP visibility? It’s important to understand how SERPs look in your specific industry. This post will show you how to evaluate the competitive search landscape in your niche with SEMrush so that you can choose the best strategy for you.
Results of SEMrush online banking industry analysis, augmented by the research since completed with the expanded capabilities of our digital marketing toolkit, have revealed five significant trends to consider in planning the marketing strategy for your online banking site in 2019.
I hear all the time from clients that they don’t see an ROI from their video campaigns. While I will argue any day that the goal of video ads shouldn’t be direct conversions, we still have ways to prove some ROI on the campaigns. In this post, I am going to show you an easy approach to show the impact of what your video ads could have on your other campaigns.
The imminent death of Facebook has been loudly proclaimed on many occasions. But with the latest News Feed algorithm changes prioritising ‘meaningful engagement‘ over all else, is this really the end for businesses and marketers on Facebook? Discover 7 effective ways to maintain and increase your organic reach by adhering to Facebook‘s new engagement metrics.
Sucks, doesn’t it? You know how important headlines are. You know the success of your blog hinges on your headlines. And you know that yours aren’t getting the job done. Your blog posts just sit there collecting e-dust because your headlines barely get clicked. So what are you doing wrong? What are your headlines missing?(...)
The post 10 Ways to Exploit Human Nature and Write Amazingly Appealing Headlines appeared first on Smart Blogger.
What if I said you could have your book up on Amazon and making money within 72 hours? (Assuming you’ve already written the book, of course.) Sounds a whole lot better than waiting months or even years to find an agent, get a book deal, and go to all the rigmarole of working with a(...)
The post Kindle Publishing for Beginners: How to Make Your First $1,000 on Amazon appeared first on Smart Blogger.
Looking for a quick way to give your writing more punch? Maybe a little personality or pizzazz – that extra little “oomph” that makes your reader pay attention? Well, good news: “Power words” are the answer, and you can put them in place in a matter of minutes. This post gives you a reference lists(...)
The post 595 Power Words That’ll Instantly Make You a Better Writer appeared first on Smart Blogger.
Do you ever have doubts? You’re building your blog, hoping to one day turn it into a full-time income, but you have no guarantees it will ever pay off. What if this blog you created is doomed to fail? What if you’re wasting your time? What if you’re fooling yourself thinking this will ever lead(...)
The post This Is How 10 Bloggers in Different Niches Make $1 Million+ per Year appeared first on Smart Blogger.
Let me guess… You’re staring at the blank screen. Your brain is fried. You can feel a headache coming on. You know you should be writing, but… You can’t do this anymore. Your muse is gone. Your well of inspiration is empty. Finished. Stone-dry. You’re not just bored or tired. No, no. This is far(...)
The post Writer’s Block: 27 Techniques to Overcome It Forever appeared first on Smart Blogger.
This is painful to say, but… Most of what’s published out there about WordPress hosting is total BS. Not just incomplete information. Not just half-truths. I’m talking outright lies and boldfaced scams. You can’t even get straightforward answers to basic questions like… Should you go to the trouble of setting up a WordPress site or(...)
The post WordPress Hosting: A Brutally Honest Guide That’ll Save You Money appeared first on Smart Blogger.
You’ve heard the advice a million times. Write great comments on popular blogs, and your blog will grow. Why, it’s so easy even a caveman can do it! And it’s true — comments can be powerful. A great comment can land you on the radar of a popular blogger — the kind of super-connected influencer(...)
The post How to Write Blog Comments That Stand Out (Plus Examples!) appeared first on Smart Blogger.
There are lots of guides out there about how to make money blogging, but here’s what makes this one different: I’ve taken three different blogs to over $1 million per year. In fact, the blog you’re reading right now has made a total of $5.3 million. And in this post, I’m going to give you(...)
The post How to Make Money Blogging: The $5.3 Million Case Study appeared first on Smart Blogger.
You’ve seen it for yourself. These days, there are a gazillion different ways to broadcast your thoughts online. Blogging, podcasting, YouTube, Instagram, Snapchat — the options are overwhelming. Are you supposed to do all of them? If not, which ones are most important? What if you are talented in one medium and terrible in another?(...)
The post Why You Shouldn’t Start a Podcast or YouTube Channel (Seriously) appeared first on Smart Blogger.
If you’ve ever wondered how to earn passive income from your website, this post is going to become your new Bible. Not only am I going to teach you the basics of affiliate marketing, but we’ll also dive into some real examples from professional affiliate marketers who are making thousands or even millions of dollars(...)
The post Affiliate Marketing for Beginners: A Step-By-Step, Comprehensive Guide appeared first on Smart Blogger.
Topic hubs and topic clusters have been around at the intersect of SEO and content marketing for a long time. However, with the increasing information overload and PR noise, topic hubs have once more become important in the scheme of things, especially for brand differentiation and establishing authority. We invited Dan Shure to shed some light on the purpose, nature, and effectiveness of topic hubs.
Local video marketing is one of the best ways to promote your business or service. In this blog post, you will learn how to get started and why you must include video in your marketing mix. You also see real video examples of businesses using video for marketing their products or services locally.
If you haven’t used Instagram Stories in your marketing strategy yet, you’re missing out on a lot. Learn how to leverage them successfully to create greater brand awareness, engagement, and conversions. In this post, I’ll be discussing the best ways to engage more people on Instagram Stories.
In the last two weeks, we have been busy looking watching the amazing updates from Google, including the launch of Dataset Search which is one of a chain of initiatives taken by the search engine giant to bring datasets more prominently into their products. Keep reading to see all the latest news and changes Google has made.
Planning a social content calendar is such an essential step for most social media professionals. This article will highlight some of the most common mistakes in planning a social media content calendar, and show you how SEMrush’s social media tools can help you avoid them.
Last week, SEO consultant Peter Mead joined us to discuss SEO audits and on-page tweaks yet again (we never seem to have enough of technical SEO here on #SEMrushchat!). He had a lot to share on quick-win tactics, keeping up with trends, tracking performance, and other SEO nuances. Here are some of the key takeaways from the chat, so, grab a coffee and read on…
Over the past couple of years I have cut down the amount of time I spend in Google Ads by 75%, and yet the results I’m achieving have gotten better and better. How? A solid strategy combined with clever use of automation. In this article, I run through my 6 biggest pitfalls when running automated Google campaigns and how you can avoid them to take your own campaigns to the next level.
Understanding and matching the searcher‘s intent has become fundamental for SEOs. This article focuses on how to identify intent by dissecting queries into their component parts, to glean meaning and segment queries by intent stage. This is the first of three articles in this series.
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