“SEO is a marketing function for sure,
but it needs to be baked into a product,
not slapped on like icing
after the cake is baked.”

Duane Forrester

Finding Long-Tail keywords the easy way

You can do all the onsite search engine optimization that you want and it won't make a lick of difference unless you're working with the right keywords or keyword sets.  Long-tail keywords are absolutely the way to go, the traffic is more targeted and there is generally less competition.  Finding long-tail keywords that you want to rank for doesn't have to be difficult, it doesn't require any specialist tools.  With this one simple trick you'll be all ready to roll with your long tails.  Before I start I am assuming that you've already done your basic keyword research, that you know what niche you're chasing and that you're looking for ways to rank your content faster.  Without further adieu, here is the quickest and simplest way to find long tail keywords without using any specialized tools.

Finding long-tail keywords using Google

Let's say you have or are working with an auto repair shop that specializes in Europeans, specifically Mercedes Benz vehicles.  The strategy you've got in place includes video, blog posts ad various other forms of content marketing.  To rank for Mercedes Benz Repair you're either going to need a magic wand or a huge advertising budget.  However, if you...

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