“SEO is a marketing function for sure,
but it needs to be baked into a product,
not slapped on like icing
after the cake is baked.”

Duane Forrester

What Is a Pillar Page? (And Why It Matters For Your SEO Strategy)

What Is a Pillar Page? (And Why It Matters For Your SEO Strategy)

Just when you thought you understood SEO ... search changed. Again.

"Understood" is a strong word. Search engine algorithms change at such a rapid tick, it's hard to keep up with the best strategies to optimize your blog to rank on the first page of SERPs. But this change is a biggie, so hang onto your keywords for this one.


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