“SEO is a marketing function for sure,
but it needs to be baked into a product,
not slapped on like icing
after the cake is baked.”

Duane Forrester

Google News Digest: 15 Years of Gmail, Mobile Usability Resources, Ads Editor V1, and More

Google News Digest: 15 Years of Gmail, Mobile Usability Resources, Ads Editor V1, and More

Google marked the 15th birthday of Gmail with several new features, including “dynamic email“. It also introduced a number of substantive updates to ads and tools, notably a new Google Ads editor and the “Masterful Mobile Web“ resource. Our Marketing Scoop podcast features content marketing best practices.


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