“SEO is a marketing function for sure,
but it needs to be baked into a product,
not slapped on like icing
after the cake is baked.”

Duane Forrester

Weekly Wisdom with Tony Wright: Attribution Modeling and Weighting Part 1

Weekly Wisdom with Tony Wright: Attribution Modeling and Weighting Part 1

In this Weekly Wisdom video, Tony Wright is going to explain what you need to know about Attribution Modeling and Weighting, and what you should know about attribution and Google Analytics. Gain the insights you need for your marketing campaigns and discover what you need to know about attribution models and methods.


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