“SEO is a marketing function for sure,
but it needs to be baked into a product,
not slapped on like icing
after the cake is baked.”

Duane Forrester

Weekly Wisdom with Dan Petrovic: CTR Optimization (Part II)

Weekly Wisdom with Dan Petrovic: CTR Optimization (Part II)

I have got an interesting case of CTR optimization today and I will take you through the steps. In this video, we will be analyzing the website‘s CTR, finding anomalies, and looking for ideas for CTR experiments.


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