“SEO is a marketing function for sure,
but it needs to be baked into a product,
not slapped on like icing
after the cake is baked.”

Duane Forrester

Yes, An AI-Generated Blog Can Rank — And That’s Scary

Yes, An AI-Generated Blog Can Rank — And That’s Scary

New tools like GPT-2 mark a new era in digital content creation with massive implications for organic search and SEO in general. It appears possible for someone to create a highly visited blog in a day without a word of human-written content — so we ran an experiment and created a blog. Find out what happened, how many links we got, and how Google responded.


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