“SEO is a marketing function for sure,
but it needs to be baked into a product,
not slapped on like icing
after the cake is baked.”

Duane Forrester

How to Find Your Strengths, Pursue Your Passion, and Rule the World in 2020

Our boss cleared her throat. “I’m sorry, but I have some bad news.” She paused, looking down at the stack of papers she was shuffling in her hands. She looked back up at us. She started to say something and then stopped, looking back down at the papers. That’s when we knew we had lost …

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