“SEO is a marketing function for sure,
but it needs to be baked into a product,
not slapped on like icing
after the cake is baked.”

Duane Forrester

What Is Content Localization? How to Build a Strategy

What Is Content Localization? How to Build a Strategy

Failing to localize a website‘s content is one of the biggest mistakes that marketers make when launching into new international markets, and in this guide, we‘ll help you to understand how you should approach localization as well as when it makes sense to do so and the reasons why it‘s so important.


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