“SEO is a marketing function for sure,
but it needs to be baked into a product,
not slapped on like icing
after the cake is baked.”

Duane Forrester

What Is the HTML Link Tag? (and Why It's Important for Your SEO)

What Is the HTML Link Tag? (and Why It's Important for Your SEO)

HTML (hypertext link markup) is the backbone of every website and webpage. In the backend code, HTML tags (and how they are organised within the code) express how words, headings, hyperlinks, downloadable content, images, and more are formatted. What users see on the front-end of a website (for example, a word in bold or italics) is a direct translation of HTML.


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